Holiday Cookie Survey 2025 Everybody has thoughts about holiday cookies. We want to hear yours. In this survey you'll tell King Arthur which cookies you love, which you'd rather leave behind, and whether chocolate and orange belong together or far, far apart. Look for the results of this survey to be published on our website at the height of holiday cookie season. Question Title * 1. In what state or U.S. territory do you live? Alabama Alaska American Samoa Arizona Arkansas California Colorado Connecticut Delaware District of Columbia (DC) Florida Georgia Guam Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Northern Marianas Islands Ohio Oklahoma Oregon Pennsylvania Puerto Rico Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Virgin Islands Washington West Virginia Wisconsin Wyoming Question Title * 2. What is your age? Under 18 18-24 25-34 35-44 45-54 55-64 65+ Question Title * 3. How many types of holiday cookies do you typically make every year? Just one type 2 - 3 types 4 - 5 types 5 - 10 types More than 10 Question Title * 4. I typically bake holiday cookies for... (check all that apply) Myself My kids My whole family My friends My coworkers My community (schools, clubs, etc.) To give away as holiday gifts None of the above Question Title * 5. True or false: chocolate chip cookies count as a holiday cookie. True False Question Title * 6. Rank the following cookies from most essential for the holidays (top of the list) to least essential (bottom of the list). Question Title * 7. Is there an essential cookie that isn't on the list above? Please name it here: Question Title * 8. True or False: Holiday cookies should always be homemade. True False Question Title * 9. Which do you like best: Baking cookies Decorating cookies Eating cookies Don't make me choose! Question Title * 10. Rank the following (controversial) flavors: I love it I like it I'm neutral It's not for me Chocolate and Orange Chocolate and Orange I love it Chocolate and Orange I like it Chocolate and Orange I'm neutral Chocolate and Orange It's not for me Chocolate and Mint Chocolate and Mint I love it Chocolate and Mint I like it Chocolate and Mint I'm neutral Chocolate and Mint It's not for me Chocolate and Spices (such as cinnamon) Chocolate and Spices (such as cinnamon) I love it Chocolate and Spices (such as cinnamon) I like it Chocolate and Spices (such as cinnamon) I'm neutral Chocolate and Spices (such as cinnamon) It's not for me Question Title * 11. Do savory items (cheese straws, etc.) belong on a cookie plate? Yes — every bake is welcome. No — keep the cookie plate sweet! Question Title * 12. Rank the following non-cookie holiday treats. Essential Acceptable Abominable Popcorn Balls Popcorn Balls Essential Popcorn Balls Acceptable Popcorn Balls Abominable Fudge Fudge Essential Fudge Acceptable Fudge Abominable Fruitcake Fruitcake Essential Fruitcake Acceptable Fruitcake Abominable Buckeyes Buckeyes Essential Buckeyes Acceptable Buckeyes Abominable Pralines Pralines Essential Pralines Acceptable Pralines Abominable Chocolate Bark Chocolate Bark Essential Chocolate Bark Acceptable Chocolate Bark Abominable Rum Balls Rum Balls Essential Rum Balls Acceptable Rum Balls Abominable Peanut Brittle Peanut Brittle Essential Peanut Brittle Acceptable Peanut Brittle Abominable Caramels Caramels Essential Caramels Acceptable Caramels Abominable Panettone Panettone Essential Panettone Acceptable Panettone Abominable Question Title * 13. Santa's favorite cookie is: Question Title * 14. What is the earliest possible date that is acceptable to bake holiday cookies? Date / Time Date Question Title * 15. What is the last possible date that is acceptable to bake holiday cookies? Date / Time Date Question Title * 16. The optimal number of different cookies on a cookie plate is: 1 2 3 4 5 6 7 8 9 10 As many as possible Question Title * 17. Bonus question: What is your Holiday Cookie Hot Take? Is there a cookie you think is chronically overlooked? A piece of cookie exchange etiquette you think the world should know? Put it here. Done